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PSYCHOLOGICAL AND ANTHROPOLOGICAL FACTORS OF UMAR BIN KHATTAB'S ACCEPTANCE OF TAUHID THINKING. Mad'u's acceptance of Islamic preaching was influenced by anthropological and psychological factors. These two factors also influenced Umar bin Khattab in accepting the idea of monotheism. An understanding of these two factors can be a consideration in developing a da'wah approach that suits Mad'u's cultural and psychological conditions, so that da'wah will be more easily accepted. This study explains Umar bin Khattab's cultural and psychological factors behind his initial rejection and finally accepting the idea of monotheism. This study is library research through searching historical literature. The analysis uses a religious anthropology approach to understand the pagan culture that influenced Umar and Bandura's social agency theory to understand the dynamics of Umar's soul in the process of accepting monotheistic thinking. From this research, it is known that initially Umar experienced obstacles from the anthropological aspect in the form of tribal fanaticism, the urge to maintain the good name of the Bani Adi and the strong pagan-based values of maintaining social stability. However, through his love of poetry and the incident of reading Tahaa's letter, in the end, with his rationality, Umar was able to realize the truth of monotheistic thinking and overcome cultural challenges through a metacognitive process of self-reflection.